Nice to meet you!

A little bit about me

I believe good design is honest.

I’m a UX/UI and brand designer with a background in digital strategy, working at the intersection of storytelling, usability, and visual systems. Over the past several years, I’ve designed and led experiences for global brands in health, wellness, and tech—spanning e-commerce, web apps, and product marketing sites. My approach combines a strategic understanding of business goals with a deep focus on user needs. Whether building out component libraries or shaping brand identities, I aim to create experiences that are both functional and expressive.

Built on questions, not assumptions.

I believe the best design puts users first and gets out of the way. My process is rooted in research, collaboration, and iteration. I aim to strip things back to what matters, using structure and clarity to create experiences that feel intuitive, purposeful, and human.

WORK EXPERIENCE

2021 - Present

Klick Health

Led end-to-end UX using qualitative and quantitative research to shape product strategy and design. Defined functionality, created prototypes, ran user testing, and collaborated cross-functionally. Supported $10M+ pharma pitches with tailored experience concepts.

2021 - Present

Klick Health

Led end-to-end UX using qualitative and quantitative research to shape product strategy and design. Defined functionality, created prototypes, ran user testing, and collaborated cross-functionally. Supported $10M+ pharma pitches with tailored experience concepts.

2021 - Present

Klick Health

Led end-to-end UX using qualitative and quantitative research to shape product strategy and design. Defined functionality, created prototypes, ran user testing, and collaborated cross-functionally. Supported $10M+ pharma pitches with tailored experience concepts.

2020-2021

Cubert inc.

Played a key role in designing the user experience (UX) and user interface (UI) for the FitTrack Health app. Worked with the Art Director to develop innovative brand identities. Managed social media accounts for brands, maintaining over 90K followers and boosting engagement.

2020-2021

Cubert inc.

Played a key role in designing the user experience (UX) and user interface (UI) for the FitTrack Health app. Worked with the Art Director to develop innovative brand identities. Managed social media accounts for brands, maintaining over 90K followers and boosting engagement.

2020-2021

Cubert inc.

Played a key role in designing the user experience (UX) and user interface (UI) for the FitTrack Health app. Worked with the Art Director to develop innovative brand identities. Managed social media accounts for brands, maintaining over 90K followers and boosting engagement.

2020

napkin marketing

Designed the Gold Vega Award-winning corporate website of the year, recognized for UX/UI excellence. Created wireframes and collaborated with developers to deliver user-focused, high-quality websites.

2020

napkin marketing

Designed the Gold Vega Award-winning corporate website of the year, recognized for UX/UI excellence. Created wireframes and collaborated with developers to deliver user-focused, high-quality websites.

2020

napkin marketing

Designed the Gold Vega Award-winning corporate website of the year, recognized for UX/UI excellence. Created wireframes and collaborated with developers to deliver user-focused, high-quality websites.

2018-2021

The Creative group

Executed diverse projects for clients like Peason International Airport, Maple Leaf, and H + K Strategies. Developed cohesive visual branding and user-friendly web designs. Created compelling graphics and promotional materials.

2018-2021

The Creative group

Executed diverse projects for clients like Peason International Airport, Maple Leaf, and H + K Strategies. Developed cohesive visual branding and user-friendly web designs. Created compelling graphics and promotional materials.

2018-2021

The Creative group

Executed diverse projects for clients like Peason International Airport, Maple Leaf, and H + K Strategies. Developed cohesive visual branding and user-friendly web designs. Created compelling graphics and promotional materials.

AWARDS

GOLD

Vega Digital Awards

2021's Best Corporate website of the year for the Vega Digital Awards.

GOLD

Vega Digital Awards

2021's Best Corporate website of the year for the Vega Digital Awards.

GOLD

Vega Digital Awards

2021's Best Corporate website of the year for the Vega Digital Awards.

4th place

Creative Reply Challenge

Placed 4th amongst 5000 candidates the 2022 Creative Reply Challenge

4th place

Creative Reply Challenge

Placed 4th amongst 5000 candidates the 2022 Creative Reply Challenge

4th place

Creative Reply Challenge

Placed 4th amongst 5000 candidates the 2022 Creative Reply Challenge

Contact

Curious how we can work together?

Contact

Curious how we can work together?

Contact

Curious how we can work together?